Events

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HIGH PROFILE CONFERENCE – SOCIAL MEDIA CONTENT

MOCO

08h20 - 08h50
Market drivers - top performing brands SA, Kenya & Nigeria
* Africa Brand Index - Ornico
* Top performing brands July to December 2016
* Reach and engagement review
* Strategic analysis of top brands - brand growth
Oresti Patricios, CEO, Ornico Group

08h55 - 09h45
Winning campaign content strategy - Africa Brand Index Key success factors
- food on the go - how to enhance the experience

MOCO MOCO MOCO MOCO MOCO

Michal Wronski
MD
Digital Flow

Jade Furh Kirkel
Marketing Manager
The Sorbet Group SA

Sheena Kretzmer
MD
The Social Local

Catherine Scott 
Head, Social Media
Liquorice DigitasLB

Scott Gray
Associate Creative Director
Mirum Agency


09h50 - 10h20
KFC's use of omni-channel content and paid media
Nick Bedford, PR & Social Media Director, Ogilvy


10h45 - 12h15
LinkedIn sponsored content
* What do professionals and HNWI want to hear about
* Reaching this audience
* Brands  that have won in this space
Marius Greeff, Director, Turn Left Media 

12h20 - 12h50
#TwitterLive - where brands and the influential audience meet
Crayg Hitzeroth, MD, Ad Dynamo (Jhb)
Felicia DeAgrela, Brand Strategist, Ad Dynamo (Cpt)


13h35 - 13h55
How much are your tweets worth?
All you have to do is enter your Twitter handle into an estimator. This will calculate how much money you could earn per tweet and make the dream of becoming a Social Influencer, and getting paid a reality
Kirsty Sharman, Millennial Marketer, Webfluential.com

14h00 - 14h30
Facebook is my favorite platform for 360/virtual reality videos
* creating compelling content for brand new platform
* best of Facebook case studies to estimate SA innovation
Ulrico Grech-Cumbo, Director, Deep VR

14h35 - 15h05
To App or not to App, that is the question
*  strategies for app success
*  local case studies
*  the app lifecycle
Michal Wronski, Director, Digital Flow

15h10 - 15h40
Messenger: opportunities for meaningful engagement
*  Why brands need to look at additional opportunities
*  Messenger as the next big tool for brands
*  Messenger as a critical add-on for media
Gil Sperling, CTO, Popimedia

15h30 conference closes

Standard Delegate rate R4,850 plus vat

Click on either live link below to reserve your seat: SAVE 20% IF YOU BOOK BY 15 FEB
Cpt, Thurs 23 Mar
Sandton, Jhb, Fri 24 Mar

Contact: Sharon Angus-Leppan | E: sharon@marketingmixconferences.co.za | T: 021-7908147

Event Link: marketingmixconferences.co.za

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