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Introducing the dream shopper marketing team

MOCO

INTRODUCING THE DREAM SHOPPER MARKETING TEAM


And the big themes

*  Lifestyle versus tightening discretionary income; innovative target market definitions, how to influence, what to focus on
*  Instore experiential linking with social media; winning case studies
*  Mobile and social media; awesomely engaging and cost effective; the latest best practices demonstrated

And appraise the Dream Team below; their now now insights and experiences   To check the program click here. 


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Brands stand out - breakthrough innovation
Esti Prinsloo
Director Consumer Insights The Nielsen Company South Africa

The subconscious shopper path to purchase - how consumer neuroscience technologies offer insight into the implicit consumer experience
Mark Drummond
Co-founder Neural Sense

Locating marketing in-store
Jacqui Le Sar Fourie
MD Inperspective

Experiential in mall
Greer Hogarth
Lifestyle Account Manager Strategy & Integration Primedia Unlimited: Mall Division



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Brands working with "people occasions"
Mpume Shange
CEO Expressive Through the Line Agency

Millennials want what they want, now - creating seamless experiences between digital and physical in-store
Bianca Joynt
Business Unit Director Liquorice DigitasLBi

Your shopper is "always mobile"... so your marketing should be "mobile all-ways"
Candice Goodman
MD Mobitainment; DMA's Marketer of the Year 2016

Small Business: Big Data
Dana Buys
Founder & CEO CloudOne.mobi



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The Key to unlock Emerging Market Experiential
Cas Dreijer
Managing Partner Be Salt

Engaging the connected shopper
Gil Sperling
CTO Popimedia

Single moms lifestyle challenges and priorities
Lebo Motshegoa
MD Foshizi

Retail theatre and how to engage, entertain and incentivise at point of purchase
Bongani Chinkanda
Business & Strategy Director Elevator



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Brand marketing at work in the malls
John Faia
GM MallAds™ Provantage

Using brand to craft meaningful retail experiences
Mathew Weiss
MD Brand Union Africa

Personalisation: the key to unlocking customers - Data Driven Marketing
Richard Mullins
MD Acceleration

Do retailers just want customers' money, and anything more is just inconvenient
Kevan Aspoas
CEO Jupiter Drawing Room



Panellists

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Frans van der Colff
Consultant (Former Director, Fruit & Veg City, Africa & IInternational)

Karin Lombaard-de Kock
Marketing Manager Customer Ackermans

Jade Fuhr Kirkel
Marketing Manager The Sorbet Group

MJ Khan
Group Online Media Manager Sasol

15h30 conference closes


Standard delegate rate is R8,500 excl vat, you pay R6,800 excl vat – save R1,700
Click here to view the full program and register

Enquiries: Sharon Angus-Leppan | sharon@marketingmixconferences.co.za  | 021 790 8147

Event Link: marketingmixconferences.co.za

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