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The MMA SA is constituted by members from South Africa, the EMEA Region, and Global organisations including Brands, Agencies, Operators, Platform Providers and Technology Vendors as well as specialist Mobile Service Providers…

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Nielsen

Company name: Nielsen

Contact number: 0824207153

Contact e-mail: sifiso.pule@nielsen.com

Contact person: Sifiso Pule

Company URL: Website

Bio:

Nielsen, a global provider of information and insights into what consumers watch and buy, has launch Nielsen Digital Ad Ratings (DAR).

DAR provides a comprehensive, next-day view of an ad’s computer and mobile audience in a way that is comparable to Nielsen TV Ratings.

Powered by the largest consumer data sets and the highest-quality panel in the world, Nielsen Digital Ad Ratings has set a new industry standard for digital audience measurement.

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