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To win a SMARTIES Award is an outward sign of mobile marketing expertise, mastery of the medium and the ability to drive results. Winners are chosen by some of the best marketing minds across the globe.

A SMARTIES Award winner has demonstrated power over the medium — effectively weaving together a great idea, compelling creative and air-tight execution — to deliver significant business impact.

In South Africa, a SMARTIES Award is considered the gold standard of mobile marketing excellence and winners are awarded by a highly respected panel of judges.